Love Island 2024 contestant Sean Stone is a 24-year-old entrepreneur from Hertford, England. Outside of his reality TV moments, Sean is also the owner of Sweet Delivery, a candy shop that has gained rave reviews all over the place.
The Birth of Sweet Delivery
Sweet Delivery began as a New Year’s resolution for Sean in 2019. This business delivers fine confectionary straight to consumers’ doors. Its products range from apple belts to classic mix bags, chocolates, bonbons, and marshmallow assortments. Smaller bags cost £3.99, and larger pouches are priced around £13.
Social Media Presence and Growth
Sean is a huge advocate for Sweet Delivery on social media, with almost 250k followers on his TikTok, as well as the brand’s Instagram with upwards of 11.5k followers. He gives insights into his production and interactions with customers, so he has created a loyal customer base.
Challenges During Love Island Participation
Sean’s business struggled during his time on Love Island. Negative reviews began appearing on Trustpilot, some of which targeted Sean’s behavior on the show. When that happened, his sister, who took care of the business while he was gone, immediately posted on Instagram, claiming those bad reviews were fake and would be deleted. Apparently, these reviews had caused trouble for Sweet Delivery, and Trustpilot subsequently suspended their page to look into the phenomena.
Post-Love Island Developments
Sean, who came third on Love Island with Matilda Draper, returned to his business. He was back in Sweet Delivery, interacting with customers and growing the brand. Though challenged while on the show, Sean says he remains committed to his business.
The Future of Sweet Delivery
Now that Sean has returned to lead the charge, Sweet Delivery is determined not to repeat the mistakes of the past and to focus on growing pains. Thanks to Sean’s televised appearance, the company is going to launch new products and reach more consumers. At the core of Sweet Delivery’s mission is the promise to bring authentic sweets to the customer’s doorstep.
